After getting back on track, it was time to think of a new strapline! Here are the range we had...
- Hero in a can
- A hero that can
- Spray the blues away
- The heroic can
- Spray that saves the day
- Ices arch enemy
- Putting ice in a vice
- One spray creates a day
- One spray continues the day
- Tsst. Tsst. Job Done Ice,
- Not so cool anymore.
After receiving feedback from Mel, we felt that “Saving the Day” was the best stap line to go for as it ties in with the ideas we have as well as reinforcing the hero aspect.